Athleisure Market-Overview
The enthusiasm connected to fitness andcomfortable dressing trends is estimated to encourage the athleisure market
share. Reports created by MRFR detail the developments of the consumer and
retail industry that can be expected in the market through the forecast period.
The athleisure market is predicted to be advanced with a surging CAGR in the
forecast period.
Social media endorsement trends bolster thereputation of sporting brands and their clothing lines, and this factor is
predicted to play a notable role in the market expansion. The clothing's
utility element is estimated to further create a marketable USP for the market
companies in the approaching period.
CompetitiveAnalysis
The focus on sustained growth in the marketis likely to reveal promising development options in the forecast period.
Foreign portfolio investors are predicted to play a vital role in expanding the
business interest of new businesses innovating the market's product range. The
positive influence of macro market reforms is predicted to ripple favorably
throughout the global market in the forecast period. The challenges of business
stability and diminished cash flows due to the pandemic are estimated to be
rectified gradually in the coming years. The market is estimated to be powered
by the developments visible in the global market that are being instated to
create a swift return to normalcy. The progress in distributing vaccines is
estimated to fasten the market's development as optimistic sentiment returns to
the market. The majority stake contenders are assessed to take an enhanced
amount of risk to achieve their overall targets by aligning the resources
needed to accomplish this goal. The return in demand stability is estimated to
herald a positive development phase in the global Athleisure market inthe forecast period.
The renowned companies in the athleisuremarket are Nike, Inc. (US), The Under Armour, Inc. (US), Lululemon Athletica
(Canada), Ten Thousand, Inc. (US), Adidas AG (Germany), H&M (Switzerland),
Eysom (US), Outdoorvoices (US), Isaora (US), and Human Performance Engineering
(UK).
SegmentalAnalysis
Thesegmental overview of the athleisuremarket value is conducted on the basis of apparel type, end-use,distribution channel, and region. Theend-user segment in the athleisure market is divided into men and women. The apparel type segment in the athleisuremarket comprises yoga pants, leggings,shorts, sports jackets, sneakers, sports bras, tights & joggers, etc.The distribution channel segment in theathleisure market size is segmentedinto non-store-based and store-based. The regions considered in the regional
segment of the athleisure market are North America, Europe, AsiaPacific, and the rest of the world segments.
DetailedRegional Analysis
Theathleisure market's regional investigation encompassesregions such as North America, Europe, Asia Pacific, and the rest of the world
segments. The intensifyingparticipation in sports and fitness events in the emerging regions is creating
a profitable market for the worldwide as well as the local companies.
Furthermore, swelling disposable revenue in the Asia Pacific & South
American regional markets has been drawing high-end sports apparel manufacturers,
thus bolstering the region's share. The contemporary end users in the Asia
Pacific regional market are looking for fashionable and cozy premium sports
clothes, which is likely to translate well for the global market. Also, athleisure brands are joining in the globalmarkets' segments of both in the middle to exclusive pricing ranges of
athleisure apparel to tap into the developing trend in the athleisure industry.
An advanced and specialized use of fabric and a wealthier customer base in the
regions of North America and Europe, along with the altering daywear and
activewear styles, are improving this market's growth. Furthermore, fitness
& sports is steadily becoming a prestigious representation in a more
health-conscious population base in the region, projected to add further to the
requirement of athleisure trends 2016 wear in North America and Europe's regionalmarkets.
Industry Updates:
Jan 2021Puma has merged on-course performance with athleisure in a novel golf apparel
line. The Runway hoodie is a component of Puma's original "Excellent Golf
Wear" apparel line, which has increased interest in Puma's latest apparel
collection called "Excellent Golf Wear," that advances a seamless
blend of golf and street-wear styles made of performance fabrics but presented
in user-friendly and athleisure-style silhouettes.
Feb 2021Target's in-house athleticwear product has reached USD 1 billion in sales, a
consequence of shoppers' pandemic-induced shift to stretchy, relaxing attires.
The brand, named All in Motion, is one of 10 Target brands out of over 30 that
touched at least USD 1 billion in sales for 2020. The contagion has been
encouraging demand for relaxed, functional clothing since last year. The sales
of sweatpants, shorts, and sports bras from March to July 2020, were rising, notwithstanding overall apparelsales plummeting 34%.
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and wherever required we will be considering Covid19 Footprints for Better
Analysis of Market and Industries. Cordially get in Touch for More Details.
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