Market Highlights
Canned beverages orcanned drinks are processed beverages packed into airtight containers known as
cans. Canned beverages are becoming more accessible to the customers as more
and more retailers are increasing the product range placed on their shelves.
Such beverages are witnessing a surging demand among the millennials as cans
are bold, offer vibrant 360 degree designs that appeal millennials, and ensure
product quality & taste. According to The Aluminium Association, more than
500 craft beer brewers offer more than 1,700 different beers packed in
aluminium cans. Moreover, after successful launch of canned energy drink Red
Bull in 1997, the global canned beverages market has been witnessing the entry
of several new players from energy drinks market. Thus, the global canned
beverages market is a flourishing market with intense competition among the key
players.
Key Players
Some of the keyplayers in the global canned beverages market manufactures are PepsiCo (US),
The Coca-Cola Company (US), Keurig Dr Pepper Inc. (US), RED BULL (Austria), Del
Monte Fresh (US), E. & J. Gallo Winery (US), The Boston Beer Company (US),
Left Hand Brewing Co. (US), Precept Wine (US), and The Family Coppola (US).
Market Segmentation
Based on type, theglobal canned beverages market overview has been segmented into alcoholic
beverages, and non-alcoholic beverages. The non-alcoholic beverages segment is
further bifurcated into carbonated soft drinks, fruit & vegetable juices,
and others. The alcoholic segment is anticipated to account for the highest
revenue share in the global canned beverages market due to the high global
consumption of alcoholic drinks. Canned wine is witnessing a rise in its
consumption volume, especially in the Western European countries, and is thus
catalyzing the segment growth. However, the non-alcoholic segment is projected
to grow with the fastest growth rate due to the surging preference of consumers
towards malt non-alcoholic beverages such as fruit juices, carbonated soft drinks,ready-to-drink tea, and others.
By distributionchannel, the global canned beverages market has been segmented into store based
and non-store based. The store based segment has further been segregated into
hypermarkets & supermarkets, convenience stores, and others. The store
based segment is projected to dominate the global canned beverages market due
to the increasing shelf space of healthy and ready-to-drink beverages in
supermarkets & hypermarkets and convenience stores. However, the non-store
based segment is expected to grow with the fastest CAGR during the forecast
period owing to the increasing adoption of e-commerce platforms by the food
& beverage manufacturers and suppliers.
Regional Analysis
The global healthycanned beverages market has been segmented by region, into North America,Europe, Asia-Pacific, and Rest of the World.
North America isprojected to gain dominance in the global beverage cans market as it harbors
several small-, medium-, and large-sized market players. In addition, the
rising environmental concerns in the region is propelling consumers to opt for
canned beverages as they are recyclable. Thus, canned beverages are witnessing
a promising growth in the regional market.
Asia-Pacific cannedbeverages market is projected to be the grow with the fastest growth rate
during the forecast period due to the changing lifestyle of people, surging
demand for ready-to-drink beverages, and increasing focus of market players in
Asia-Pacific.
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